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copywriting and content strategy for entrepreneurs
Have you ever thought about where you’ve been and how far you’ve come as an entrepreneur – and wondered what it would be like to go back to the beginning and start over? What would you repeat? What would you do differently?
And, by the way, what would you say if someone told you it would be a good idea to intentionally go back to square one and re-evaluate every so often?
When you stop to reflect every so often, it’s powerful. You can analyze lessons learned, avoid making the same mistakes, and repeat successes in an even better way.
It’s a smart practice every so often – maybe quarterly – to set aside time in your schedule to take stock of how things are going. What went well? What didn’t go so well? Have you embraced your core values? Have you embraced your personality traits? How are you feeling? Are you feeling aligned overall?
If you don’t allow yourself that moment of reflection, then you’re truly missing out on growth opportunities.
Your greatest accomplishments are going to come from looking at your achievements and most importantly, from your mistakes.
Most of the big breakthrough moments in entrepreneurship, and in life, come from reflection.
What if we should go back to square one? What if it’s healthy?
We know we have familiarity, we know what works. In going back to the beginning, you can create more sustainable business strategies by re-evaluating your values, your messaging, your target market – all aspects of your business.
The good news is that it’s not as hard the second time around. You already have the background, it’s just a matter of refining. In other words, you can’t just make a change, then continue on the same path. If you realize you want to pivot and you don’t go back to the beginning to re-evaluate, your foundation may be weak and your new business path may falter in the long-term.
What is the repeatable process to put reflection and re-evaluation in motion? We came up with two options to follow:
Option #1 The Planning/ Reflecting Cycle
Option #2 – The Scientific Method
What would you do differently if you had the chance to go back to square one?
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